Justin King lands a Senior role at Guy Hands’ Terra Firma



About Justin King

Justin Matthew King, CBE (born 17 May 1961) is a British businessman, who served as the CEO of J Sainsbury plc, parent company of the supermarket chain Sainsbury’s, for 10 years before stepping down in July 2014.

King was previously Director of Food at Marks and Spencer and has held senior positions at Asda. King was involved in the introduction of Häagen-Dazs ice cream to the UK and has worked for Pepsi-Cola International and Mars.

Mr Hands said the appointment was “a great fit for both sides” as Mr King had “turned around and run businesses in various sectors”.

He will be vice-chairman and head of Terra Firma’s portfolio businesses.

After announcing his departure in January 2014, Sainsburys’ chairman David Tyler described Mr King as “a truly exceptional leader” who would leave “a lasting legacy”.

He took over Sainsbury in 2004 after it had lost its position as the UK’s biggest grocer to Tesco, and restore the group growth.


About Terra Firma

Terra Firma Capital Partners Ltd. (TFCP) is a UK-based private equity firm. Financier Guy Hands founded the firm in 2002 through the spin-off of Nomura Principal Finance Group. The firm, which traces its roots to the formation of its predecessor in 1994, has invested over €14 billion since inception.

Terra Firma invests across a range of sectors and has focused on leveraged buyouts of large, asset-rich businesses, often with complex structural or regulatory issues. The firm often targets under-performing businesses in need of strategic, operational or management change.

Terra Firma is headquartered in London with offices in Frankfurt, Guernsey and Beijing. It has a staff of over 90 employees.